Michael W

Crayon Evangelist / Cultural Engineer

From bricks + mortar, to bytes, banners + beyond, I'm a media neutral creative director/art director with over +25 years' experience pioneering change, with a perspective for the digital world, balanced by experiences in the real one.

Creative leadership, business acumen, global acumen and relationship skills are my key attributes. The creative journey began after graduating with an advertising + design degree from CCS in Detroit, Michigan and since then I have been very fortunate to work in various roles as vp, cd, acd, design director and CMO in Toronto, New York, Montreal, Los Angeles, San Francisco, Portland, Paris and Mexico City. Along the way, I've received many local and international awards while working in traditional and non-traditional advertising mediums for many of the top agencies (small and large) in the world. As a paid, owned, shared and earned media specialist, I build and maintain traditional, digital + social businesses.

All of my creative projects have been produced ahead of schedule. This in turn has saved clients thousands on 4/5/6/ campaign budgets while managing teams from five to over sixty. I have also been instrumental in recent successful start-ups as Creative Director, CMO and Cultural Engineer, so please feel free to contact me about branding and engagement, innovation, reinvention and art.

The Best Fit

All of my creative projects have been produced ahead of schedule. This in turn has saved clients thousands on 4/5/6/ campaign budgets while managing teams from five to over sixty. I have also been instrumental in recent successful start-ups as Creative Director, CMO and Cultural Engineer, so please feel free to contact me about branding and engagement, innovation, reinvention and art.

Connect with Michael

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