Francine B

Project Leader

I am the consummate client business partner. With over twenty years client service and project lead experience in advertising agencies throughout Toronto, I've had the privilege of bringing successful omni-channel campaigns to market while skillfully and respectfully attending to client, team and partner/stakeholder expectations.

Known as the "get it done" girl, I have learned (and taught my teams) how to be empathetic, curious, have fun, but still face any challenge head-on and, with that, I've created trust, ensured value and built long-standing relationships, and the ability to bring something outstanding to the table as a business partner, which has also allowed me to do what’s right, not just what’s expected.

Work Samples

The Best Fit

My passion has always been the world of fast-paced retail so I love partnering with small business owners who are bringing a brand and/or unique product to market!  There's just so much that has to get done; managing through the excitement of testing and learning, the requirements of how and where to tell their story to the world and helping them to impact consumer behaviour when it comes to point of purchase. I'm here to help them alleviate some of the task burdens so they can keep up the passion for their project and feel confident in the knowledge that their investment and the project will continue to move along as needed. Clients who are passionate, collaborative, genuine and curious yet decisive about their business and what they want. 

Connect with Francine

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