As a young boy, I saw a commercial for milk, and it really spoke to me. In it, I could see myself as that under-sized scrawny kid. But that kid, in a matter of seconds, grew up big and strong and got all kinds of attention from girls (admittedly this part wasn’t that high a priority for a 8-year old,  though it did seem like a good long-term plan). I wanted to be that kid, and the commercial seemed to say drinking milk was the key.

But no matter how much milk I drank, (and believe me I drank a lot of it) I just wasn’t growing up big and strong like in the commercial. Amidst my frustration, the power of advertising had been revealed to me and the seed for a future career had been planted.

As time went on, a passion for creativity and drawing led me to take advertising and graphic design in college. And now after over a decade in the industry I’m still drawn to the creative process.