Joe F

Fractional CMO/Growth Consultant He/Him

I am a performance marketing leader with over a decade of experience working with C-suite leaders in start-ups, scale-ups and multinationals to build scalable marketing channels for growth. I have a proven track record in developing and executing multifaceted marketing strategies across various channels. With extensive experience in multichannel marketing strategy, I have successfully leveraged a combination of online and offline tactics to drive business growth and brand visibility.

My expertise extends to paid advertising, where I have managed SEM (Search Engine Marketing) and Paid Social programs, consistently delivering exceptional results by optimizing ad spend and maximizing ROI. I excel in crafting compelling ad copy and leveraging data-driven insights to refine targeting and bidding strategies.

I have a deep understanding of digital media and its evolving landscape, allowing me to stay ahead of the curve in implementing innovative digital marketing initiatives. My proficiency in data science enables me to harness the power of analytics and consumer insights to refine marketing strategies for optimal performance.

In addition to my strategic acumen, I am passionate about team building and coaching, having successfully led and mentored diverse marketing teams. I believe in fostering a collaborative and innovative environment that drives professional development and, ultimately, the team's success.

I am well-versed in B2B GTM (Go-to-Market) strategy, having crafted and executed comprehensive plans to penetrate and expand within target markets.

In summary, I bring a holistic and data-driven approach to marketing, spanning multichannel strategy, paid advertising, digital media, data science, team leadership, SEO, B2B GTM strategy, marketplace growth, and growth marketing. My passion for driving results and dedication to continuous learning make me a valuable asset in achieving and exceeding marketing objectives.

Work Samples

The Best Fit

Small to mid sized tech start-ups, who have defined their product or service but our struggling to scale.

Connect with Joe

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