The Best Fit
Ideally I like working with companies and brands that take calculated risks and play outside the safety of the sandbox. My boutique consultancy Breakfast Culture Inc.’s brand promise is “to inspire empathy in business.” I like to work with companies on what I like to call “Woke Marketing & Communications” – the “3 Bees of Woke Marketing” are: Be Authentic, Be Present, Be Prepared.
I excel at branding including brand building and maintenance, having worked with some of the biggest global brands (Professional Services brand KPMG. Children’s brands: Barney the Purple Dinosaur, The Wiggles, Thomas & Friends, Bob the Builder. Skincare brands: Clean & Clear, Neutrogena, Aveeno, RoC. Media & Entertainment Brands: tiff, Jersey Boys, Avenue Q, CTV, Global). As well as re-branding and positioning (Shoppers Drug Mart, Quo Cosmetics, Beauty Boutique, Life Brand).
Sectors where I have experience include: Consumer Package Goods, Professional Services, Media & Creative, Culture & Entertainment, Children, Non-Profit, Healthcare especially HIV/AIDS organizations, and Technology, to name a few. I am excited to get to know you and your branding challenges. Let’s break some eggs!